Vibe Soda Launch — Luna Event Group

Event Type Sampling

Vibe soda - Sampling

Luna Event Group worked alongside Asahi and OneTwo Agency to launch VIBE soda, a soda brand bursting with big personality!

We supported the launch of VIBE Soda with a dedicated sampling event, taking place in Melbourne and Sydney. Our objectives were sampling in large quantities and educating the target audience on the functional benefits of the low-sugar soda alternative. Hosted at Westfield Bondi Junction and Westfield Southland, we outperformed our sampling goals.

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Vibe soda - Sampling

Luna Event Group worked alongside Asahi and OneTwo Agency to launch VIBE soda, a soda brand bursting with big personality!

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